Hey Freya Secures $500K Angel Funding for Women’s Wellness Supplements
Hey Freya, a firm focused on solving women’s health challenges, has successfully completed a $500k angel funding round.
The recent funding round, totaling $500K, was spearheaded by Goddess Fun+d, a prominent supporter of women’s health initiatives, with significant participation from Family Offices and other like-minded investors. Hey Freya, established in 2022 by Helkin Berg, Cecilia Tse, and Thara Vayali, operates with a clear mission: to comprehensively address the prevalent health challenges encountered by women. Their innovative approach encompasses a range of tailored wellness products, personalized naturopathic care, and convenient at-home lab testing services, all meticulously designed to cater to the unique health needs of women.
Remarkably, each product offered by Hey Freya is meticulously crafted by skilled female physicians, ensuring the highest quality and efficacy. Embracing a commitment to natural wellness, all Hey Freya products are exclusively formulated using plant-based ingredients, aligning with the company’s ethos of promoting holistic health solutions. Their diverse product line includes hormone-free sleep support pills, daily adaptogenic supplements, and multivitamins specially formulated to alleviate anxiety and stress, reflecting Hey Freya’s dedication to addressing various aspects of women’s well-being through scientifically-backed formulations.
With the infusion of new funding, Hey Freya is assured to expand its product offerings and embark on groundbreaking clinical trials. This expansion aims to enrich the consumer experience by introducing an array of innovative products, including Calm, an anti-anxiety supplement designed to promote mental well-being, and Quench, an antioxidant-rich hydration mix aimed at enhancing overall hydration and vitality.
Moreover, in a strategic partnership with Northeastern University, Hey Freya is delving into the realm of cutting-edge research, particularly focusing on machine learning analysis of cortisol and its intricate implications for women’s health. This collaborative effort underscores Hey Freya’s unwavering commitment to advancing scientific knowledge and delivering evidence-based solutions to empower women in their pursuit of optimal health and wellness.
Helkin Berg, Co-founder and CEO of Hey Freya, expressed gratitude for the support received, and emphasized the need for creative solutions catered to the needs of women. He stated, “The rise highlights the demand for a new solution designed by women, for women. This funding will enable us to advance our objective to the next stage.”
Vanessa Loder, co-founder of Goddess Fun+d, reiterated the shared vision and alignment between their organization and Hey Freya. She expressed immense enthusiasm for the pioneering strides Hey Freya is taking in the realm of women’s health, emphasizing their dedication to providing accessible and evidence-based solutions. Loder conveyed her excitement about the collaborative efforts aimed at driving revolutionary progress in addressing the unique health needs of women. This sentiment underscores the deep-rooted commitment of both entities to champion women’s wellness initiatives and foster a supportive ecosystem that empowers individuals to prioritize their health and well-being.
Throughout its history, Hey Freya has demonstrated a strong dedication to diversity and the community. The organization has made creating a real community a top priority because it understands the obstacles women and other underrepresented groups experience when trying to access high-quality healthcare. In order to break down barriers to startup success, this entails strongly involving first-time investors and going above and beyond their initial goal of involving a diverse set of investors.
